(Paul McCarthy ‘Tomato Head (Green’), sold to a private collector for $4.75MM at this year’s Art Basel)
BOS ✈ ZRH
I was on my way to Switzerland to attend Art Basel.
This international fair is the art world’s equivalent of New York Fashion Week and boasts four annual shows across three continents. Since its Swiss beginnings in 1970, Basel attracts tens of thousands of visitors each year, executes sales in the millions, and showcases the work of some of today’s, and yesterday’s, leading artists from across the globe.
This year’s visit was my maiden voyage. And the original plan was to document the experience through on-the-spot insights and daily digests from my airbnb home, but when I finally arrived in Europe and began wandering the dreamy streets of Basel, the last thing I wanted to do was tuck myself away at a computer in a room that belonged to my host’s teenage daughter.
I didn’t have much time in the city and the exchange rate served as a gentle, yet constant, reminder that this trip would not be an everyday occurrence. So, I set out to make the most of my visit – seeing as much as possible, sleeping as little as possible, and fueling myself with Nature’s Valley™ as I flitted from location to location.