Art and Money

(For the Love of God, Damien Hirst)

“We are living in a time in which elite taste and mass taste coincide. One should not forget that, in the current moment, significant wealth can only be gained by selling products with mass appeal. If contemporary elites suddenly become “elitist,” they will also lose touch with mass expectations in their business practices and, accordingly, lose their wealth.”

-Boris Groys

(via e-flux)

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